InsideHook
July 19, 2022
Light, recyclable and thoroughly packable, there’s a lot to love about wine in cans — not the least of which is that many options available right now are excellent. From the small boutique to the big producers to individual somm-backed projects getting in on the unfussy, no-wine-key-needed trend of grown-up juice-to-go, the U.S. is finally awash in portable vino options.
You may surmise that it’s a fairly new development in the wine world, but wine in a can has been around quite a while. During World War I, French soldiers were given a metal can full of a generous ration of Vin de Table. Not long after, perhaps inspired by the beer industry launching steel cans as an alternative to bottles, a couple of enterprising California producers — Alameda and Vin-Tin-Age — launched Muscatel wine in cans in post-Prohibition 1936. But it took until Francis Ford Coppola released his petite, slender, straw-included line of 187ml canned bubbly in the spring of 2004 (named for his director daughter, Sofia) that vino in can started to seem… well, kinda cool.
Today, the options are growing faster than a vine in the summer sun. Five years ago, there were around 40 brands of wine in cans; today, there are over 230 and counting, according to Beverage Alcohol Insights. And while whites and bubbles rule the cooler (and sales), reds are gaining traction, too, with options ranging from single varietal to beautiful blends, sourced the world over.
Nomadica Rosé
You’ll dig Nomadica’s line of white, pink, red and bubbly cans as much for the excellent quality as for the rad art on each 250ml serving. Founder, CEO and certified sommelier Kristin Olszewski sources wines she likes to drink and share, and for her foray into rosé, embraces a welcome depth of color and extraction. Made from 63% Pinot Noir, 22% Grenache, 9% Carignan and 6% Mourvedre (all sourced from the LA-based entrepreneur’s home state), it’s a rosé with some gentle oomph, texturally plush and round on the palate, with refreshing notes of summer strawberry, clementine, fresh basil and a salty-citrusy finish that doesn’t disappear as soon as the wine does.
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